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Thread: Four metaphors a minute

  1. #1

    Default Four metaphors a minute

    Hi, can anyone give me a reference for the often-quoted research that concluded we use around four metaphors a minute in conversation, please?


  2. Default 4M/min

    Judy, This is the reference on Penny & James' site - Susan R Robinson, Birkbeck College, University of London, 11 November 2000.

    I've tried searching for the original, but to no avail.


  3. #3

    Default Brilliant!

    Many thanks Ian.


    PS. Will I see you at the Modelling Masters next week?

  4. #4

    Default Six metaphors a minute

    Just found a reference that suggests six metpahors a minute in ordinary spoken language!

    Raymond R Gibbs Jr, "Categorisation and Metaphor Understanding" Psychological Review 99, no 3 (1992). Quoted in the excellent "How Customers Think" by Gerald Zaltman (2003) p37

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